I was approached by an Indian import clothing company to design a logo. The logo is used as their main storefront sign to advertise their company in their neighbourhood.
After our consultation I understood that the logo required a whimsical-yet-elevated feel and trustworthy aesthetic. The two contrasting fonts achieve this and resonate with the demographic shopping for quality traditional Indian garments.
Client InputAfter presenting two logo options it was very clear to the client that this design was their preference.